01 -
Stir warm milk, yeast, and just a sprinkle of sugar in a big bowl. Leave it alone for around 5-10 minutes until it gets bubbly.
02 -
Mix flour, cocoa powder, sugar, and salt in a separate bowl. Pour melted butter, eggs, red coloring, and vanilla into the foamy yeast mix. Add the dry mix little by little, stirring until the dough comes together. Knead on a floured surface for 5-7 minutes until it feels smooth and soft.
03 -
Put the dough into a greased bowl, cover it up, and let it grow in a cozy spot for at least 1-2 hours or until it’s doubled in size.
04 -
Combine the soft butter, packed brown sugar, and cinnamon in a small bowl. Mix it all up until it’s ready to spread.
05 -
Punch the dough down and roll it into a rectangle, about 15x9 inches, on a flour-dusted countertop. Smooth the filling over the top evenly. Roll it up tightly from the longer side, then slice it into 12 pieces. Arrange them in a greased 9x13 pan.
06 -
Cover the pan and let the rolls puff up in size again, about 30 to 45 minutes.
07 -
Turn the oven to 350°F (175°C) and bake for 25-30 minutes or until golden and fully cooked. Let them cool for a bit.
08 -
In a medium bowl, beat cream cheese and butter together until it’s nice and smooth. Slowly add in powdered sugar and vanilla while mixing. Stir in milk one spoon at a time until it’s the texture you want.
09 -
Spread the creamy glaze over the warm rolls. Toss on some heart sprinkles if you’d like. Serve and dig in!